Autoscribe Limited is a developer and supplier of high quality technical software for the scientific laboratory market.
Why they approached us
Autoscribe wanted an agency to exploit PR opportunities in the trade and technical press and raise the company�s profile throughout their target industries.
What we did for them
In Press carried out a proactive PR campaign to raise the company�s profile and launch new products into the marketplace.
Business benefits
Autoscribe received valuable sales leads throughout the campaign. Many products were only promoted through PR and sales, therefore, could be directly attributed to this campaign.
Borolabs is a specialist in laboratory temperature control and monitoring. Client for 10 years.
Why they approached us
Borolabs needed an agency that knew the scientific market and could differentiate its products from those sold for consumer use.
What we do for them
In Press carried out a proactive PR campaign to raise the company’s profile and launch new products into the marketplace. Currently we are running a project to launch a new concept for refrigeration in doctor’s surgeries.
Business benefits
Borolabs has seen their profile raised throughout the media targeted at practice managers and nurses. The new concept has been well received and enquiries for the new fridges have resulted in orders.