ASF Thomas, a pump manufacturer selling to the OEM market used our technical PR and graphic design services.
Why they approached us
ASF Thomas offers a full range of gas and liquid pumps. These are used in a wide array of applications in the medical field, environmental and analysis systems and automotive technology. In Press has specialist knowledge of the industrial pumps and publications.
What we did for them
In Press carried out a structured PR programme for their products using press releases and technical articles. A newsletter was written and designed and to reinforce the ASF Thomas brand, a corporate brochure was designed to be used throughout the world.
Business benefits
ASF Thomas saw a sustained increase in coverage in relevant technical journals that resulted in an increase in profile for the company over a period of two years.
The newsletter kept their customers and prospects in touch with company developments and brought in valuable sales enquiries.
The ASF Thomas brand and message was consistently portrayed through the company brochure and it brought togther all the market sectors served by the company.
Tri-Ark
A leading independent supplier of air-operated double diaphragm (AODD) pumps and spares to a wide range of UK industries, such as chemicals, food processing, paints, electronics, construction, industrial maintenance, utilities, processing, wastewater and sludge processing, and mining.
Why they approached us
In Press was looking for a pump company and approached Tri-Ark with this opportunity. Tri-Ark recognised a company who could handle a wide range of marketing activities in this technical marketplace.
What we do for them
In Press carried out a planned and proactive PR campaign and is currently running a successful PayPerClick Google ad campaign.
Business benefits
Tri-Ark has seen business steadily increase since undertaking planned and structured marketing activity.
ProMinent
ProMinent manufactures and supplies specialist chemical dosing systems and components, mainly for water treatment applications. They have been an In Press client for 12 years.
Why they approached us
As a specialist manufacturer and supplier, ProMinent continues to think that a specialist agency is required for promoting their products.
What we do for them
In Press carries out a pro-active press relations campaign in the trade and technical journals. ProMinent always has a presence in magazines covering process control, potable water, wastewater, food, pharmaceutical and swimming pool industries.
In Press also handles their trade advertising and specialist publications.
Business benefits
ProMinent gains valuable sales enquiries from published editorial and advertising. PR activity has also allowed them to exploit additional opportunities in their target markets.
Keeping in touch with customers and prospects through their newsletters and industry specific publications has enhanced their reputation for customer service and support.