Archive for July, 2005

Health and safety equipment

Labcaire-Systems
Labcaire Systems is a supplier and manufacturer of laboratory and hospital health and safety equipment. Their laboratory ranges include filtration fume cabinets, downflow workstations, laminar flow cabinets and microbiological safety cabinets. Clients for 4 years.

Why they approached us

Labcaire was looking for a proactive PR agency that understood the laboratory and medical markets.

What we did for them

A planned and proactive PR campaign was undertaken for Labcaire throughout target markets. A set of advertisements was also designed to further enhance the company’s image.

Business benefits

Labcaire gained valuable sales enquiries from the PR campaign and issues were raised within the hospital press that helped the launch of the new Autoscope system for reprocessing of flexible and rigid endoscopy equipment.

Data communications solutions

Jekyll
A supplier of specialist data communications products for industrial applications. Clients for 10 years.

Why they approached us

Jekyll was looking for a agency that could understand their communications products while at the same time having an understanding of industrial processes.

What we do for them

In Press works alongside Jekyll as its marketing department. As well as PR, In Press revamped Jekyll’s corporate identity with a Business Link Grant and now publishes a regular newsletter.

Business benefits

Jekyll is using PR to realign its business to approach design engineers and systems integrators. Coverage had widened and a recent PR piece has resulted in over 50 enquiries.